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Written by Swagat Irsale, Growth Advocate. To grow revenue it is very important to understand what are the possible channels through which revenue/ sales come from. When I mention sales, I am referring to deals which bring in revenue. The revenue can be recurring/ one-time, service revenue, paid prototype development or similar. Operating well, doubling down on the channels which are working and investing in them can be a game changer for a growing business. Channel optimiza

Written by Swagat Irsale, Growth Advocate. Here is an on the ground report from some of the industry leaders. Some of these posts may be before May, however I am adding those here because I read them recently. My objective is to share my learnings about Saas and what impact AI is having on Saas, Tech, customer acquisition, customer journey and more. Here are AI and Saas insights from Intercom, Box and Adobe. 1 - The thriving story of Intercom - Eoghan McCabe posted his jou

Written by Swagat Irsale, Growth Advocate. It may happen in a sales meeting. We think the customer will not go that deep. People from that customer team were not supposed to join, however they joined. E-books, blog posts, and newsletters are stale. Industry centric case study is there, however the customer is in a separate niche industry. And the list goes on … I am sure you have experienced something similar. The more you prepare for customer calls, the better it is. H

Written by Swagat Irsale, Growth Advocate. The New Quarter is starting. The anxiety sets in. Last quarter was good; how is the new quarter going to be? The pressure is more in the current quarter. The outcome of the last quarter was good. It is tempting to start with sorting and re-looking at the pipeline. I get it. I feel you. Been there. You are on the right footing. The nervousness is justified. Everyone including the seasoned ones feel the same. Yes, even those who

Written by Swagat Irsale, Growth Advocate. Let me reiterate. Before that, here is a quote - "Not everything needs to be said. The silences, the words that aren't spoken, lead us to the questions we should be asking." — David Powning AI will create massive value as it will sit on existing internet, cloud, IOT, data, infrastructure, etc. So its pace of distribution is expedited; something we have never seen before. This distribution will get converted into revenue; no doubt.

Written by Swagat Irsale, Growth Advocate. Consumer AI, physical AI, enterprise AI, combo or something else? This is a Billion dollar question for the next 3-4 years. After a decade, mobile turned out to be all consumer and cloud retained enterprise. Your mobile phone has 40+ consumer apps and maybe 5-6 work related apps. That tells the story. What do you think will be Consumer AI, enterprise AI or something else which will surpass others in the next 5 years? There can be on